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Veselka: 24/7 Ukrainian Brunch Place in East Village NYC

Veselka East Village

Location: 144 2nd Ave, New York, NY 10003, USA
Opening Hours: 24/7 Daily
Telephone Number: 212-228-9682
Official Website: veselka.com
Veselka Menu

Veselka: 24/7 Ukrainian Brunch Place in East Village NYC

Veselka is love.

Veselka NYC

Ask anyone who lives in the area and Veselka is the first thing that pops into their mind on a nice Sunday morning. The place runs for 24 hours daily, 7 days a week. To those going on a bender night along Saint Marks Place, Veselka is their hangover food.

Veselka NYC

Veselka used to be a candy shop back in 1954. The Darmochwals needed a business to support the Ukrainian Youth Organization, and the small newstand eventually became the centerpiece as 2nd avenue grew to become the Haight-Ashbury of the East Coast. Its counterculture dripped with so much history. Sitting right beside Sly Fox and another Ukrainian restaurant, it’s hardly impossible not to notice the foot traffic growing outside the popular restaurant.

Literally meaning “rainbow”, Veselka brings much joy with over 3000 hand-made pierogis every day and 500 pounds of beetroot to make the beloved Borscht. Its steady stream of patrons consist of Jon Stewart, Julianne Moore, Justin Long, and Debra Messing, who considers this place as her single most favorite place.

If you do manage to get yourself seated, I highly recommend their Salmon Latka Eggs Benedict. Latka is a potato pancake delicacy that offers a unique crunch to your usual eggs benedict muffin.

Veselka NYC

Pierogi’s are a must on every table. I liked the cheese ones, while the meat and potato variants are recommended with caution.

Veselka NYC

Veselka NYC

Veselka East Village

The Borscht is the highlight of every meal, its taste layered with so many dimensions. Is it sour? Is it sweet? Is it salty? I find it in the middle, less salty and heartwarming for anyone with an adventurous palate. Beetroot is hard to cook and for Veselka to make such a beautiful bowl of soup is as mind-boggling as it goes.

Some of their crowd favorites included the Stuffed Cabbage. But a word of warning. Meat lovers might get overwhelmed at the amount of meat stuffed in that thick cabbage. You might want to share with a friend or two.

So brunch in NYC? Try Veselka.

Veselka NYC

Veselka Rating:

Taste and Originality: (4.0 / 5)
Customer Experience: (3.0 / 5)
Value for Money: (3.0 / 5)
Brick and Mortar: (3.0 / 5)
Average: (3.3 / 5)